Brand Manager
Praha - Smíchov, 105, CZ
před 10 dny

As Brand Manager for Craft & Premium portfolio, you will be responsible for accelerating the growth of craft and premium category.

Across two countries Czech & Slovakia, you will have an opportunity to build a portfolio of brands that significantly drive profitability.

BRAND PLANNING : Provide relevant input into portfolio brand plans base on local knowledge, brand strategy and plans, budget split and KPIs recommendation.

EXECUTION : Responsible for development / adoption / adaptation of approved growth drivers for all responsible brands.CROSSFUNCTIONAL TEAM : Orchestrate plans execution within crossfunctional team and across both countries.

BUDGET MANAGEMENT : Responsible for activities investment proposal and approval with SBM, rigorous budget management according to agreed plan.

PERFORMANCE : Responsible for accurate reporting on brands, KPIs tracking, effectiveness in investment spend and regular brands performance reporting.

AGENCIES : Orchestrate daily work with agency partners, ensuring all strategic and creative ideas approval by SBM.MEETINGS : Representative on regular commercial teams including sales conferences and briefings as per commercial calendar plan.

  • Solid foundation in brand management; knowledge and experience in every element of the brand mix (product development, packaging, advertising and promotions, pricing etc.).
  • Knowledge of agency management routines and experience from managing agencies.
  • Proven experience in creative development (advertising, promotions, brand identity and others).
  • Excellent proof-reading abilities.
  • Knowledge of market / marketing research tools and ability to use those in everyday work.
  • Strong analytical skills.
  • Target oriented, open minded, team player, positive attitude, drive.
  • Driving licence.
  • Great beer, brands and teams around the globe to work with every day.
  • A dynamic and fast moving international company that loves to win.
  • Super-interesting work that is complex, challenging and fun all at the same time.
  • Opportunity for career growth and development along with competitive benefits.
  • At Molson Coors we seek diversity. Differing perspectives lead to challenging the expected, which keeps new ideas bubbling up.

    We’re an equal opportunity employer and invite applications from candidates from all backgrounds, race, color, religion, sex, sexual orientation, national origin, gender identity, age, disability, veteran status or any other characteristic.

    We take pride in celebrating our unique brew.

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