Trade Marketing Specialist
DEWALT
Prague, Prague
před 2 dny

Responsibilities

  • Setting and implementing promotional strategy, long and short-term marketing plans
  • Introducing promotions, new products, concepts, displays, etc.
  • Creation of pricing policy according to company guidelines, pricing process and price lists development and implementation in CZ / SK
  • Organizing events, catalogues, fairs as well as translations
  • Very close cooperation with CE Group Marketing Manager Stanley and implementation and adaptation for local market including cooperation with total CE team
  • Creation and execution of local sell activities and cooperation with local sales teams
  • Translation and adaptation of materials and work with translation agency
  • Close cooperation with CE digital and social media team
  • Budget management including purchase orders process (PO) and allocate / invest funds to achieve best ROI
  • Measure and report performance of marketing campaigns, gain insight and assess against goals
  • Competition activities monitoring, market analyses
  • Close cooperation with sales team in CZ / SK
  • Regular contact with CE and also CEE marketing team members
  • Administrate various tasks system updates, pricing set up, etc.
  • Analyze the market and competition to identify new channels, customers, partners
  • Regular customer meetings and visits
  • Skills & Competencies Required

  • 3+ years of experience in trade marketing
  • Higher education will be an advantage
  • Czech and / or Slovak as mother language and very good English (written & spoken)
  • Experience in budgeting, product and project management
  • More than average MS Office skills
  • SAP knowledge advantageous
  • Analytical skills and marketing knowledge, including pricing and working with sales and financial data
  • Prioritization and time management capabilities
  • High degree of self-motivation and ready to take responsibility
  • Able to withstand deadline pressure
  • Team & multicultural orientation
  • Proactive and inclusive approach
  • Ability to work from home
  • LI-DNI

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