Category Marketing Manager - Home Care
Prague, Czechia
před 5 dny

Business background

Unilever is continuously extending its presence in Home care category through global as well as local brands. Currently we’re looking for a passionate senior brand manager who will take of our key brands in House hold cleaning category and who will be potentially responsible for leading one or two junior brand managers.

Main responsibilities for this role :

1. Strategy & Performance

Short and mid term Strategy development & execution

Performance tracking, market data analysis, identifying opportunities for more growth

2. Innovation

Securing pipeline of relevant innovations

Work hand in hand with Commercial Lead to secure listings & shelf expansion for both brands in classic retail, e-com, OOH and new channels

3. Communication

build awareness of new brands

build brand love & talk ability by communicating brand purposes

build and manage a team of freelancers / agencies / influencers that will help to build consumer love for both brands

Manage and own BMI budget

Key requirements and expectations :

Senior brand management experience, esp. in asset adaptation / development, media campaign planning and in new product launches

Preferred experience with brand development

Passion for building purposeful brands

Ideally Experience with leading a team

Self-drive & can-do attitude

Understanding financials & P&L

Understanding the of retail landscape and trade marketing tools

Fluency in English

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities.

We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

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