Media & Connection Manager EE
THE WHITEWAVE FOODS COMPANY
Prague, CZ
před 12 dny

The Media & Connection Manager is responsible for building winning On and Off-line Media strategies for Danone brands in Eastern Europe (Bulgaria, Czech Republic, Hungary, Romania, Slovakia).

Do you want to join us to contribute to a healthier world focusing on bringing health through food to as many people as possible?

We are now looking for a :

Fulltime, Location : Prague or Budapest or Bucharest)

In this role you would contribute to identifying the most relevant and effective Touchpoint Mix to achieve brand business targeted results, also forecast and keep pace with constant changes of media consumption and new consumer behaviors in order to adapt and optimize budget spent in across media touchpoints.

As Media & Connection Manager you are responsible for :

  • building Brand Media on- and off-line strategy and planning in Eastern Europe
  • developing and facilitating media / new media strategic orientation and, in cooperation with Digital Managers developing digital capabilities within the organization
  • supporting Marketing team in order to maximize Bought / Owned / Earned Mix for all active Danone brands
  • challenging Danone media approach vs other FMCG and Food advertisers
  • leading media negotiations - direct or through media agency (focus on TV and digital)
  • direct negotiation and partnership management with key media suppliers
  • managing the cooperation and the negotiation with Media agencies in Eastern Europe
  • developing marketing team expertise in media and digital communication
  • direct management of Digital Manager
  • We are looking for Media & Connection Manager with the following profile :

    Experience & Technical Knowledge :

  • 6+ years of professional experience in media management, and / or marketing field (Media Manager, Brand manager with good command of media and digital, Marketing Communication Manager) or in a media agency (Off and On) as an international media supervisor, senior media planer, senior media buyer for more than one country
  • Relevant experience in context of Eastern Europe
  • Master’s degree, Business school or University or equivalent
  • Fluent in English, spoken and written (other EE languages are advantage)
  • Skills & Competencies :

  • Good understanding and experience with brand building and platform communication.
  • Good expertise and experience with media planning and buying (including negotiation), with focus on TV and digital.
  • Good understanding of Brand Digital Fundamentals across Owned / Paid / Earned, experience with Digital Strategy development and Digital tools management
  • Experience with communication strategy development and concrete execution of multitouchpoint solutions.
  • Experience with external partners’ management (partnership, negotiation and sourcing).
  • Understanding of local media & digital market specifics (Czech Republic, Bulgaria, Hungary, Romania, Slovakia)
  • Ability to influence and convince internal stakeholders
  • Ability to build and develop efficient relationship management skills with external partners (agencies)
  • Are you interested in joining us?

    Apply directly via . Applications via mail or Indeed are not taken into consideration. For more information about the position or the procedure please contact (Talent Manager EE).

    LI-EE

    Job Segment : Media, Social Media, Marketing Manager, Brand Manager, Relationship Manager, Marketing, Customer Service

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